In a world dominated by data, AI, scale and white noise it can be easy to lose sight of one of our most powerful human tools: intuition.
The gut is our second brain, with 500 billion neurons vs the brain’s 86 billion, but it is frequently ignored and misunderstood.
GUT Asia’s Managing Director, Jessica Davey, and Creative Director Meyvi Wedelia, will take you through a unique perspective on the power of intuition, what it means for creativity, bravery and most importantly, for our industry as it goes through a pivotal moment of transformation.
We will talk about what makes intuition fundamental to Asian creativity, where we represent such a diverse range of cultures, communities and audiences.
Showcasing recent creative campaigns, cultural insights and provocations for the audience, this talk is an exploration of what it means to use your gut in a data-driven world.
#trustyourgut #humancraft #creativeinstincts #bravery
