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INSIGHTS : INSIDE THE JURY ROOMS 2
ADFEST Lotus Awards judging is done. The
conversations are over. Some were fierce, especially when it came to whether an
entry was in the right category (this is a note for entries in the future).
Others were exultant, marvelling about the powers of Asia’s cultural diversity.
The jury presidents have begun the arduous
job of debating which of the awarded entries will receive a Grand. Then data
will kick in and choose the Special Awards.
Here’s a glimpse “inside” the jury rooms to find out how the award decisions were made (this, too, is obviously a note for entries in the future):
21 March, 2025
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