ADFEST has announced
it is now accepting entries to the 2023 Lotus Awards for its upcoming ADFEST
2023 festival, under the theme “RISE,” which will be held at PEACH, Royal Cliff
Hotels Group in Pattaya, Thailand from Thursday 23 – Saturday 25 March 2023.
ADFEST 2023 Lotus Awards celebrate the region’s
creativity and craftsmanship. There
are 20 categories of Lotus Awards that companies can enter their work,
including Brand Experience Lotus, Commerce Lotus, Design Lotus, Digital
Craft Lotus, Digital & Social Lotus, Direct Lotus, Effective Lotus,
Entertainment Lotus, Film Craft Lotus, Film Lotus, INNOVA Lotus, Lotus Roots,
Media Lotus, Mobile Lotus, New Director Lotus, Outdoor Lotus, PR Lotus, Press
Lotus, Print & Outdoor Craft Lotus, and Radio & Audio Lotus.
ADFEST ’s most prestigious categories are the Lotus Roots and the INNOVA Lotus. ADFEST
has long embraced diversity and celebrated cultural uniqueness with its
introduction of Lotus Roots since 2011, specifically to recognise the
richness and values of local culture. The INNOVA Lotus celebrates the most
innovative ideas that create impact and push into unchartered territory.
The Commerce Lotus, formerly the eCommerce
Lotus, expands to include offline commerce in addition to eCommerce to
celebrate creative and innovative solutions that enhance the consumer
experience at source and drive business sales. The Digital & Social
Lotus, formerly Digital Lotus, introduces new sub-categories to reflect the
fast-changing landscape of the digital world and social media.
SPECIAL AWARDS
ADFEST is also adding PR Agency of the Year to its Special Awards
line-up.
The ADFEST 2023 Special Awards now include:
·
Network of the Year
·
Agency of the Year
·
Independent Agency of the Year
·
Digital Agency of the Year
·
Media Agency of the Year
·
PR Agency of the Year NEW
·
Production Company of the Year
·
Advertiser of the Year
The scoring criteria for each Special Award has also been updated to tally
the applicable credits from all Lotus categories (previously only non-craft
Lotus categories were counted) for the Network of the Year, Agency of the Year,
Independent Agency of the Year, and Advertiser of the Year.
ENTRY KIT & DEADLINES
For more information on the ADFEST 2023 Lotus Awards,
click here for the Entry Kit.
Entry Submission Deadlines:
Early Bird Deadline Friday 16th December
2022
Regular
Deadline Friday 13th
January 2023
Entry fees after each
deadline will increase by THB2,000 per entry.
ADFEST is a non-profit-making entity that believes
passionately in its role to nurture and support the creative industry in the
Asia Pacific and MENA region. It is one of only 8 regional creative festivals
included in the WARC Creative 100 Rankings.
Save the date of 23 – 25 March 2023 and “RISE” with
us at ADFEST 2023!