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YOUNG LOTUS : WATCH 34 YOUNG LOTUS CREATIVES BECOME THE ONES TO WATCH
34 ambitious Young Lotus creatives are
already under the wing of Dentsu and its theme, The Collision of Creativity,
Creativity++. The seventeen teams, including, for the first time, a team from
Ulaanbaatar, Mongolia, have been building their understanding their
understanding of creativity’s role in in shaping brands and the world in a
series of instructive and insightful sessions.
Yesterday, they received their creative
brief. Now they get to show the Young Lotus Committee what they can do in 24
hours, before they present their work on stage on 22 March at 11.15-13.00 and
delegates vote for their favorite finalist to determine the Popular Vote
winner. Finally, The Young Lotus Award Presentation will be held on 22 March at
18.00.
Two of the Young Lotus teams talk to ADFEST about the opportunity, the challenge, and their excitement to be here at ADFEST
20 March, 2025
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