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FESTIVAL : ADFEST CHAIRMAN, VINIT SURAPHONGCHAI: “ADFEST IS A LEARNING CENTRE FIRST AND FOREMOST”
ADFEST Chairman, Vinit Suraphongchai, says that the ADFEST Festival recharges him every year. This year, it has been a particularly topical festival, with its theme, Hi to Human Intelligence.
Vinit is one of the longest serving professionals in the industry, has seen a lot of new technologies make their way into the advertising landscape. He has seen apprehension, excitement, experimentation and ultimately, evolution, as the creative industry learned how to harness their powers. He looks forward to seeing human intelligence use the tool of AI to advance creativity.
More importantly, Vinit is proud to watch over the festival that has become a major learning hub for the industry, advancing Asian creativity and promoting the creative use of cultural nuances that make local advertising “world class” as Grand Jury President, Malcolm Poynton, noted.
Here are his thoughts on another successful ADFEST and his hopes for the future of the industry he loves.
24 March, 2024
