NEWS
ALI REZ TO LEAD DESIGN LOTUS & PRINT CRAFT LOTUS JURY IN 2019
We’re delighted to announce that Ali Rez will join ADFEST 2019 as Jury President of Design Lotus and Print Craft Lotus. As Regional Creative Director at Impact BBDO Middle East and Pakistan, Rez has helped toraise the creative profile of agencies across the Middle East. In fact, BBDO Pakistan is currently one of the most awarded agencies in the world. After moving to the Middle East in 2010 from the USA, Rez quickly became one of the most prolific award winners in the region. He worked at Grey Middle East, Saatchi & Saatchi Pakistan and FP7 McCann Dubai before joining Impact BBDO Dubai, raising the agency’s profile with provocative campaigns like ‘The Bridal Uniform’ for UN Women and ‘Not A Bug Splat’ for FFR. He says: “I’m honoured to accept this judging role at ADFEST. It’s a festival that shares my belief that the best ideas are usually shaped by local culture, and I’m eager to see the work that is raising creative standards across Asia and the Middle East.” Rez led BBDO to be named Campaign Asia’s Agency of the Year twice in a row, has lectured at Oxford University, exhibited at major museums such as Tate UK, spoken at TEDx, captained a cricket team in California, and travelled to 120 countries. He spent the first decade of his career in San Francisco, and has won more than 300 international awards. “Ali has managed global brands across the Middle East, Africa and South Asia and he’s worked everywhere from Beijing and San Francisco to Lahore and Dubai. He brings a unique global perspective to his role as Jury President – not to mention the fact that Impact BBDO’s Middle East & Pakistan offices are behind some of the world’s most awarded campaigns of 2018. We’re looking forward to welcoming Ali to Thailand next March,” says Jimmy Lam, President of ADFEST.
