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STRAIGHT 8 PREMIERE SCREENING

straight 8 industry shootout at ADFEST challenged any APAC ad industry companies to make a film on a single cartridge of super 8mm cine film, lasting up to 2.5 minutes. every shot could be taken only once, in story order. no editing, no post-production. The films were processed at Cinelab London and the first time the entering companies saw even their own films was here at ADFEST on Thursday 22 March at 14.30 in Hall A2

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